Smart Vision strategy
Digital strategy for a first in Baltics tele medicine company Smart Vision.
Since ordering prescription glasses online in Lithuania, Latvia and Estonia was a deeply new thing – Smart Vision ambitions were high enough to offer all inclusive service from eye testing to ordering Rx glasses online fully in a comfortable e-commerce manner. This being the main task for a digital strategy – from building the brand to actually getting traction with results and user journey online in website for a fluent process.
Create a digital strategy for a new prescription glasses e-comm in Baltics.