Performance
Getting the most of ad spend to maximise efficiency of e-commerce sales and lead generation
Smooth and fluent process without hickups.
We offer dedicated team to run smooth performance without much hassle on the way to reach most demanding goals for e-commerce ROAS, CAC, user retention, leads and CPL optimisation.
— Dedicated team
— Experienced professionals
— 24/7 live reporting
— Weekly insights
— Meta & Google ad platorms
— LinkedIn ad platform
— AdForm programmatic
– Twitter, Pinterest, Bing
Smooth (operator)
Our approach
Start
Channel audit and setup
Starting from hygiene on your ad accounts.
Validating tracking and data received from endpoints to ad accounts. Since it is a fundamental base for performance marketing – tracking implementation takes key place at the start and continues to be monitored. So you don’t have to worry about it.
Well optimised and sound tracking is crucial factor for spending ad money and getting all the data needed to optimise growth.
Channel audit goes alongside to valuate dynamics of previous data and create plan for peak performance and business growth.
Tactics
Daily optimisation and growth
On daily routine dedicated team monitors and operates your business growth through performance actions including campaign optimisations, experiments, A/B testing, optimising attribution, scaling and maximising ROAS. Or optimising lead generation campaigins and minimising CPLs.
Reports
Insights and reporting
Alongside to 24/7 reporting weekly or monthly insights are brought with detailed report on performance activities. This is essential part for growth – insights on company’s part (creatives, copy, product etc.) and on market (competition, trends).
Full funnel report from head to toes. ROAS, CAC, CPL, CPA or any custom KPI monitoring. Campaign effectiveness analysis. Channel reports with separate KPIs on ROAS, CAC or custom KPI.
So many good things happen when both sides are into this and listening carefully. Oh the growth!
911 - help
Support for less headaches
Full support with Meta, Google or other channels when solving business related or ad account issues. We kindly take it on our side to minise client’s efforts and smooth the process (because we care).
We monitor the full flow of data from your e-commerce to final user and keep maintaining all product feeds, tracking, data flow in healthy status.
Client stories
Few use cases
Payment gateway startup
Payment gateway for e-commerce
A skyrocketing ‘next generation payment infrastructure’ startup or simply – fintech disrupting payment market. Started with account to account payment services for online businesses, expanded to in-store payments. Expansion markets – EU zone.
Use case
Digital strategy to establish brand among online payment users.
Reporting and dashboards to view performance.
Weekly reporting and insights to optimise CPL and lead stream.
Market and keyword analysis.
CRO analysis.
Tracking implementation.
Gains
- Performance campaigns in 30 countries (Europe).
- +12% quarter by quarter over the planned leads
- CPL reduction 2-3x in 6 months.
Linen Tales e-commerce
Linen Tales e-commerce
Linen Tales is a leading linen product for home brand in Lithuania driving business and sales across the world. Main target markets for e-commerce being North America and Europe.
Use case
Digital strategy to establish brand among online payment users.
Reporting and dashboards to view performance.
Weekly reporting and insights to optimise ROAS and CAC.
Tracking implementations.
Gains
- Performance campaigns in 6 countries.
- ROAS boost from 5 to 36 tops and 8-10 average.
- CAC reduction -30%.
Ceramics World e-commerce
Ceramics World e-commerce
Ceramics World maintains a vast array of ceramic home interior and gift products as a leading brand in it’s category in Germany and Austria.
Use case
Reporting and dashboards to view performance.
Weekly reporting and insights to optimise ROAS and CAC.
Gains
- Performance campaigns in 3 countries.
- ROAS boost from 2 to 4-5 average.
- CAC reduction -20%.
ESET SaaS
ESET SaaS
One of the leading cybersecurity brands in Europe.
Use case
Sales Funnel analysis.
Performance campaigns.
A/B testing.
Deep CPA analysis.
Gains
- Improved ROAS 130% YoY
Vero Cafe e-commerce
Vero Cafe omnichannel
Vero Cafe stands for great coffee standard in Lithuanian market with one of the largest speciality coffee networks with online e-commerce.
Use case
Digital strategy for omni-channel of Vero Cafe omnichannel business.
Reporting and dashboards to view performance.
Weekly reporting and insights to optimise ROAS and CAC.
Gains
- ROAS boost from 1 to 6 tops and 3-4 average.
- CAC reduction -15%.
DressMyCrib marketplace
DressMyCrib.com marketplace infused with AR
Dressmycrib aims to become the biggest Augmented Reality driven Home Décor items marketplace in the world, making it the first stop to choose any Home Décor item.
Use case
Conversion campaigns.
Full tracking implementation and monitoring.
Gains
- +250% growth of conversions first 6 months
- user growth first year +1000%
OXOX CLUB e-commerce
OXOX CLUB e-commerce
OXOX CLUB is a fast growing e-commerce of sustainable kidswear brand from Lithuania.
Use case
Meta ads and Google ads performance marketing.
Tracking implementation.
Fixed product feed flow to ad accounts.
Gains
- Boost of ROAS to 25 during 1-2 months
- CAC reduction -25%
Let’s collaborate
Send us an email,
to discuss a new project.
Will be excited to listen to your business goals, ideas, hesitations, worries, struggles, intentions conquer it all or simple story and will get back with detailed offer.